When I bought my bike I simply sat down with the sales manager and handed him a sheet of paper with his dealer cost information. I told him I knew he wasn't in business to lose money but I was going to shop until I found a price that was in line with my expectations. He smiled and said, this shouldn't take long as we are both well informed, you know my costs and I know what your willing to pay. Ended up $200.00 apart and we split the difference with him throwing in a 10% discount on anything I bought that day with no sales tax. He made a profit and I knew exactly how much, it was less than most of his deals but he was still OK with it. Its a good way to shop